Four very important things... One, you know right away that there is a new review and you know what it says. Two, You can comment on the review right away to that person to answer any question that they may have had or to address any issues they may have had with your product and it will be live. There is no approval process for your comments and Three, if there is something wrong with the review you can report it to me with the click of your mouse and we can look into the issue.

Fourth and most important is that we have made it our goal to promote and support the manufacturers that place their products in the tackle reviews in any way we can. We will be featuring a Site of the Week chosen on the main site of Ultimate Bass that will lead to their Tackle Reviews. The site will be chosen from the manufacturers that have participated in the tackle reviews and who wishes to participate in the Site of the Week. We run featured products each week to help publicise the products that we have in the Tackle Reviews. We are making announcements in our forum to draw our members to the Tackle Reviews to make give their reviews and also on our social media networks.

We believe that this will be a tool that not only the anglers will use but it will also be a tool that the manufacturers will grow to use as well.